Why Caviar Is Still So Expensive

Caviar used to be so abundant in American rivers that bars gave it away for free. Today, a single ounce can cost more than $250. Its high cost is a result of its scarcity. But over the last decade, China has exported more caviar than any other country in the world, flooding the market. So why hasn't caviar gotten much cheaper? We visited a Michelin-starred restaurant in New York and a small American producer's processing room to see how the tides are shifting in the industry. 00:00 - Intro 01:28 - Rise to luxury 03:24 - Caviar farming 05:35 - China 08:23 - Restaurants 11:13 - Producers in danger 15:29 - Room for luxury ------------------------------------------------------ #caviar #sturgeon #luxury MORE SO EXPENSIVE VIDEOS: Beyond & Impossible Burgers Were Everywhere — What Happened? https://www.youtube.com/watch?v=0mdzlfQQSl8 The Real Reason Disney Is So Expensive https://www.youtube.com/watch?v=Asc_TrJllyo Why Owning Nothing Is So Expensive https://www.youtube.com/watch?v=8AKn-zJMIwY Business Insider tells you all you need to know about business, finance, tech, retail, and more. Visit our homepage for the top stories of the day: https://www.businessinsider.com Business Insider on Facebook: https://www.facebook.com/businessinsider Business Insider on Instagram: https://www.instagram.com/businessinsider Business Insider on Twitter: https://www.twitter.com/businessinsider Business Insider on Snapchat: https://www.snapchat.com/discover/Business_Insider/5319643143 Business Insider on TikTok: https://www.tiktok.com/@businessinsider China Is Fueling A Caviar Boom — So Why Is It Still So Expensive? | So Expensive | Business Insider